Beauty Brands are Taking a Cue From the Kitchen
By Melissa Gulden
Beauty Gets Back to Nature
Story by Melissa Gulden
YOU'VE HEARD THE SAYING, “You are what you eat”? Well, it couldn’t be more true. These days, many of the most effective beauty products can be found in your very own kitchen. So clean out those cupboards, pillage that pantry and ransack the refrigerator – you have everything you need for a spring beauty routine.
Boost your glow with fruit. Beauty brands are taking a page from the wellness world and incorporating superfoods like berries, watermelon and grapefruit into skin-care products. Some fruits contain vitamins and nutrients that can help brighten and hydrate skin, as well as fight signs of aging. Blueberries are a stellar source of antioxidants, which neutralize skin-damaging free radicals; watermelon, comprised of 92 percent water, plumps and smoothes skin; papaya is a natural enzyme; and the size, shape and texture of the kiwi seed makes it the ideal ingredient for gentle exfoliation. Lemons are natural bacteria fighters and can help clear acne. Lemon can be found in soothing muscle gels, eye creams and cuticle cream, to name a few. Lemon is best known for its ability to cleanse toxins from the body and it is widely used to rejuvenate energy and purify skin (Burt’s Bees Lemon Butter Cuticle Cream, $6). Grapefruit, though, is the real power player: this zingy fruit enlivens body scrubs, suds and creams. Find pink grapefruit in items such as sugar scrubs (Merle Norman, $22.50), dark spot correctors (Yes To Grapefruit Dark Spot Correcting Body Crème, $10), bubble bath (Thymes Agave Nectar Bubble Bath, $21) and vitamin C booster (Yes To Grapefruit Glow-Enhancing Vitamin C Booster, $12.99). So grab your produce bags and hit the grocery store – most of these fruits are in season and easy to find.
Coffee helps get many of us out of bed every morning, but did you know that caffeine could also wake up your beauty routine? Coffee and its seed oil are antioxidant-rich and encourage collagen production. Bobbi Brown Skin Nourish Face Mask ($47) works to instantly plump the appearance of skin and soothes irritation with caffeine and algae extract. Caffeine also assists in encouraging circulation in delicate under-eye skin, so look for it in your eye cream ingredients. For lips, try finely ground coffee and coffee seed oil to bust flaky skin and stimulate blood flow. Need an afternoon energy boost? Reach for Origins GinZing Energy-Treatment Lotion Mist ($21). Stash this bottle of face mist at your desk. The citrusy blend, infused with coffee extract, is great for a midday pick-me-up with just a spritz or two, but also works equally well to refresh makeup and skin before heading out after a tough day at the office. And while we all know that you can’t just wash cellulite away, Wash With Joe Invigorating Body Wash with caffeine has an energizing spiciness to help with an otherwise ho-hum morning routine.
Crazy about coconut oil? Welcome to the club. If ever there were a beauty cure-all, it’s coconut oil. Overall, it brings a wealth of revitalizing potential to the beauty table. Uses for beauty abound inside each jar of the sweet-smelling oil. It’s a jack-of-all-trades people have used for breath freshener, makeup brush cleaner, hair mask, homemade lip scrub and much more. You can use it for everything from healing scars to moisturizing dry knees. Try Kopari Coconut Oil Deodorant. An Allure Best of Beauty winner 2018, it’s aluminum free and doesn’t get sticky ($14). Bath and Body Works Waikiki Beach Coconut Shimmer Body Oil ($18.50) is a warm, islandy blend of beach coconut, pink passionflower, saltwater breeze and sun-bleached woods. Pass the daiquiris!
And don’t forget the California staple: avocado. There’s a reason avocado oil should have a place in your beauty regimen. Avocados are high in oleic acid, a fatty acid that aids in maintaining moisture in the skin. They also help regenerate damaged cells and reduce facial redness and irritation. Our favorite snack has even more benefits – they’re high in Vitamin K, great for micro blood circulation, and Vitamins C & E, which condition and moisturize the skin. Try Kiehl’s Creamy Eye Treatment with Avocado, $47.
The bottom line is this: Natural and clean is the way to go, in cooking and in beauty. Gone are the lists of unpronounceable words and unknown ingredients – the closer you are to nature, the better. Eat foods rich in vitamins and nutrients and be sure to hydrate. Your face (and body) will thank you. •